Sydney, Australia

Carlos Reis

I make complicated revenue predictable.

I run the whole revenue line, from new business through account growth to customer experience, in businesses where the sale involves many parties, long cycles and real regulatory weight.

Portrait of Carlos Reis

Track record

195%

Client growth in 19 months, 177 to 523. Revenue $3.5M to $10.5M

85%

Client retention, with 95% satisfaction across key accounts

32%

Year-on-year growth in domestic new business, $10M portfolio

$40M

Peak annual new revenue through the partner network, 300+ partners in three regions

72%

Partner network reduction on performance and compliance, 1,000+ accounts to 280

±10%

Forecast variance held across a high-volume, multi-site operation

About

I’ve led commercial teams of up to 15 across Sydney, Melbourne and offshore markets in Asia and Europe, owning the revenue line from first contact through to renewal. I work in English and Portuguese, and speak conversational Spanish.

Much of that record was built in international education, which is about as complicated as commercial markets get. A single deal can span an institution, an agent, a regulator and the person actually paying. What I took from it is disciplined pipeline governance and partner relationships that hold up under pressure.

I’m now focused on Head of Sales, Customer Experience and Business Development roles outside education.

Skills

Revenue and growth

  • New business development & revenue growth
  • Multi-channel go-to-market strategy
  • Strategic account & partner management
  • Commercial negotiation & deal closing

Leadership and strategy

  • Team leadership & sales coaching
  • Executive stakeholder presentations
  • Post-acquisition integration
  • Change management & cross-functional engagement

Commercial operations

  • Sales pipeline governance & forecasting
  • CRM governance in HubSpot and Salesforce
  • Budget management & ROI analysis
  • Complaints, escalations and regulator response

Education

Contact

If you’re building a commercial team, or rethinking how one performs, I’d like to hear about it.

Book a call